Build an audience by creating valuable content and engaging with your followers.

"Sam Parr: "We just do that naturally as like a part of our daily work. You know, like we're lucky that our work, our job kind of lets us just go down these rabbit holes.""

Continuously learn and stay curious about the world around you.

"Shaan Puri: "My process is constantly go around the world, observing things and then go down the rabbit hole to figure out what's the backstory behind all that.""

Don't be afraid to take calculated risks in business.

"Sam Parr: "I wasn't thinking like, what's the valuation of Stripe? I was more just thinking like, hey, I'm running this like really tiny scrappy website. Like, how do I make enough money to pay my rent?""

Be open to new opportunities and be willing to adapt your plans.

"Shaan Puri: "I've seen that that's a pretty typical path of a founder. You go from like, I want to crush it, justify it, learn everything from this, prove myself. Then you're like, OK, let me transition to either out the door or chill mode...""

Leverage your audience and social capital to create new revenue streams.

"Shaan Puri: "I actually think it's fairly paved this path. But I think that it's like a path that's been paved, but then all of a sudden, they built all these new roadside things.""